Designing and Conducting Qualitative Focus Groups and Interviews
Date:
23/01/2018
Organised by:
Methods For Change
Presenter:
Dr. Monae Verbeke & Aaron Michael Jensen
Level:
Entry (no or almost no prior knowledge)
Contact:
Andrea Celis, events@methodsforchange.org
Map:
View in Google Maps (SE1 0NZ)
Venue:
SocietyM at CitizenM hotel London Bankside, 20 Lavington Street London, United Kingdom.
Description:
Tuesday 23 January 2018, 13:30 to 16:45
This workshop covers the early stages of developing questions and setting up a good design for conducting focus groups and interviews. These methods allow you to gather a wide range of open-ended, qualitative data can provide information about people’s motivations, feelings, attitudes, and what they remember. If done correctly, focus groups and interviews can be a vital part of any project when evaluating programmes and their impact. The early stages are crucial for success, both in receiving good information and having a plan for analysis. This workshop will help you address the following questions about designing focus groups and interviews for evaluation:
- Why use qualitative methods for evaluation?
- How can you design a good qualitative focus group and interview-based evaluation?
- How can you develop a good focus group or qualitative interview guide?
- How can you identify an appropriate set of participants?
- How can you avoid common pitfalls in focus group and interview-based evaluation design and data collection?
- How can you conduct an effective focus group and qualitative interview?
- How can you take resource and time constraints into account when designing your focus group and interview-based evaluation?
Cost:
Standard, including businesses £120
University Staff £96
Charities & unaffiliated individuals £78
Concessionary (students & unemployed) £48
Website and registration:
https://www.methodsforchange.org/event/designing-conducting-qualitative-focus-groups-interviews/
Region:
Greater London
Keywords:
Data Collection, Survey and Questionnaire Design, Qualitative interview design, Focus groups, Data Quality and Data Management , Interviewer skills and training
Related publications and presentations:
Data Collection
Survey and Questionnaire Design
Qualitative interview design
Focus groups
Data Quality and Data Management
Interviewer skills and training